Ep. 175 Escaping the 9 to 5 with Becca Pountney

Becca Pountney

In this week’s podcast, Anna speaks to Becca Pountney in the latest interview in her Escaping the 9 to 5 series.

Following a successful career in the media, working at the BBC and Heart Radio, Becca has now built an award-winning wedding blog and runs courses and a membership programme as a wedding business consultant. Her mission is to inspire event professionals that it is possible to turn their passion into a profitable business doing what they love.

 

Escaping the 9 to 5 with Becca Pountney

Becca's Mini Branding SessionEvents Industry expert Becca Pountney knows first hand that one new connection has the power to transform your life and your business overnight. Using her experience from owning her own wedding business combined with her previous career in media working for Endemol, BBC and Heart Radio, Becca now teaches wedding business owners how to go from feeling invisible to totally irresistible in their business in her clear, down to earth, practical style. Becca is no stranger to the events industry having built an award winning wedding blog and consultancy business from the ground up in 2016. Becca is known for transforming the fortunes of businesses within the highly competitive events sector and has worked with over 1000 businesses through her courses, membership and speaking. Becca’s mission is to inspire events professionals that it is possible to turn their passion into a profitable business doing what they love

Connect with Becca on her website, Instagram and Facebook.

*Resources mentioned during the episode*

Join the Outsiders Business Incubator A year-long business incubator for experienced corporate professionals who want to translate their skills and passions into a profitable and fulfilling business. onestepoutside.com/9to5

Wedding Business Consultant

Anna: Hello everybody. And welcome to this month’s interview. I’m here with Becca Pointney and I have recently come across Becca in the online world, as we always do. I spoke at her wedding summit recently, and now she’s returning the favour and sharing her story with you all. So Becca, why don’t you tell everybody what were you doing before and what are you doing today?

Becca: Hi, Anna. It’s so great to be here. So back in the day when I graduated university, I first of all worked in television. So I worked for some massive TV shows, including Strictly Come Dancing, I’d Do Anything, the National Lottery Awards and biggest one for me that I spent the longest on was Deal Or No Deal. So I was all in on the television with world. I then transitioned over to the radio world. We can talk a little bit more about why that was. So I went into radio marketing, working with big clients at Heart radio, which is part of Global Media across the UK. And then I took the leap to owning my own business. I’ve owned two businesses. The first business was a wedding videography business taking what I’d learned from the TV background and turning it into my own business. And that then evolved into what I do now, which is taking both elements, the weddings and the marketing, and putting them together. And I teach wedding business owners how to market themselves, how to connect with each other, and how to improve their businesses.

Anna: Love that. Super clear and effective elevator pitch there. And I love that you take the two worlds. I do something similar in that I have my marketing branding background and now combine that more with the life coaching piece and so. And I think it’s such a strong combination. It makes you so unique. Your experience is what makes you so different to everybody else. I’m already curious, I’m going to go right back to the beginning of how you ended up in TV in the first place, before you even talk about how you left that world. Was it a passion you always had? Was it accidental? How did you end up on that initial career track?

Becca: Okay. So going really far back to when I was about six or seven years old, the guy down the road needed a child to be on TV though because he worked for the little news station. And he asked my parents, would I do it. And I loved it. I had the time of my life and I did this little presenting slot on a local news channel. And from that moment I told my parents, I want to work as a TV presenter. So then when it came to my work experience, Years 10 work experience, most of my friends were at the local vets, that kind of thing. Whereas I told my parents, I want to go work at a TV station as a TV presenter. So we went back to the guy down the road and begged him to return the favour all those years later.

And I did my Year 10 work experience at the local news station. Well, while I was there, I realised actually I don’t want to be in front of the camera, I want to be behind the camera. I love the buzz of it. I love the excitement of it. And I decided to go and study television production at university. So off I went to university, but I knew it was important to make connections and get work experience because you know what everyone says, when you say I’m going to work in television? They say, no you’re not, it’s an impossible career to get into, good dream, it’s not going to happen. But me being me, I don’t take that as an answer. I’m like, no, I will make it happen. You just watch me.

So I was at university and all my friends, again, were getting jobs in the bar, that kind of thing. And I was like, right, I need to get some work experience in TV. And I sat on my bed, watching my favourite TV show at the time, which was, I’d Do Anything with Andrew Lloyd Weber. I’m a massive musical theatre film fan. And they were looking for someone to be Nancy in the West End. And I sat on my bed and I watched it and I said to my boyfriend, who’s now my husband, that’s the show I’m going to work on. Well, he went, “Well, that’s a good dream Becca because it’s already on the TV.” Like it’s not going to happen. So the next day, again, me being me, I looked back on iPlayer and I wrote down the names of everyone who worked on the show in the credits. And I worked out that they’d all be @, first name, surname, @bbc.co.uk. So I emailed them all and just said, “Hey, I’m at university doing TV production. I love your show. I’d love to just come and do one day work experience. Does anyone have any space?” And no one replied for ages. They must have thought I was crazy, because now I know that they’re all in one office.

And then one person replied and said, “Actually someone’s dropped out for the weekend. Yeah. Come and do your one day’s work experience.” So the following Saturday from when I’d been watching it on TV, there I was in the BBC studios in London, working as a runner on that very TV show. And I did my one day work experience. I got on really well and they invited me back for the rest of the series and started paying me. So that was what launched my TV career. And once you’ve got that on your CV, you can start moving around and getting all sorts of other jobs.

Anna: Becca. Oh my goodness. That was so unexpected. And I’m completely in awe of you. The fact that you dreamed that first of all, massive fan and I watch that show and all the other under [inaudible 00:04:43] shows too. So the fact that you dreamed that, but not only dreamed it like most people, like I did perhaps, you actually went and made it happen. The fact that you already did that work experience to begin with and incredibly that you then had the [inaudible 00:04:57] Why am I using that word? I don’t know. But the actual gumption, I guess is another word. I always end up using words that I never use in normal speech when I do podcasts. But the fact that you were able to get up the courage to send those emails and incredibly that within a week, you are actually on that show. That’s something I think we all need to take into business as well, and I’m sure you have. So I’m so impressed that you had that at such a young age and clearly it paid out. A little bit of luck, of course, but they always say that the more effort you put in the luckier you get, right?

So in a way, this is a bit upside down because it sounds like you found the dream career. You were really successful really early on and you’ve achieved everything you wanted to. And that’s sort of the world that a lot of us maybe aspire to when we were younger. As you said, lots of people say to those types of careers, that’s never going to happen. And yet you made it happen. So talk us then through the next stage. What happened? What led you to pivot again?

Becca: So I absolutely loved working television. I’m not going to pretend I didn’t. It was incredible. It was an amazing experience.becca-pountney-speaking But you talk about escaping the nine till five. This was escaping the 6:00 AM till the 11:00 PM. It was insane. I loved it, but it took over your life. So you would go to work first thing in the morning, you would work all day, barely get a break for a banana, and then you would go to the after party at night. So it was work hard, play hard. It was really fun. And I did that through university every weekend and I loved it. And I drove from [Bournemouth 00:06:18] up to London every weekend and stayed on all sorts of people’s couches.

Then when I graduated, like I said my boyfriend at the time, we got engaged, we moved to Bristol. I got my job on Deal Or No Deal. And again, I loved it, but it was long hours and I was working all the time. And the other thing with television is it’s short contracts. So they don’t film Deal Or No Deal 12 months of the year. They maybe film it seven months of the year and then you find yourself with a gap to find some other work, and then it goes again. And so you are constantly looking for work. And as much as I loved it, deep down, I knew that I eventually wanted to… Well, I was getting married, I knew I want children. There wasn’t really maternity pay in the television industry at that time. If you got pregnant, you just lost your job, unofficially, but it just wasn’t going to happen. And I knew that I needed something more secure, which is why I then took my leap into radio.

Anna: Okay. And again, I find it interesting because we have these aspirations to go into these very shiny, glossy careers, but then on the inside, there’s a different story. And to some extent, maybe it’s a young person’s game, I think. My boyfriend works in advertising and the whole work hard, play hard, schmoozing, and evenings and weekends and ski holidays, that’s great when you’re younger. It’s not as appealing, although pretty appealing now after years of COVID and not being able to travel, but that social pace isn’t something that’s as appealing. And the other aspect of that is yeah, that from the outside, it looks like an amazing place to work, but of course there can be cultural issues and poor work, life balance and so on. And so it’s always interesting to remind ourselves, I think, of that, that it’s not necessarily in reality what we think of it from afar, I suppose.

So what about radio then? Did that tick all your boxes in terms of work life balance and shorter hours, and how did that work out?

Becca: So I knew someone that worked at the radio station and all the way along in my journey I’ve learned, from my dad actually originally, that it’s all about who you know, not what you know, and that’s something I teach my wedding businesses all the time. It’s about making connections. So I have this friend who worked in the radio station. So I talked to him about it, found out a bit more about the job, and it seemed perfect to me because it was still that kind of glitzy excitement that I had in TV, but guess what? Radio is recorded every single day of the year. So there wasn’t that short term contracts, the hours of the job that I was going to hope to take on were much more like nine till five. So it fitted in and the most important thing to of me was that they offered contracts and maternity pay.

So I knew if I was there for the next five years and I decided, and it did work out and I did have kids that the maternity pay was guaranteed. So he actually put a foot in the door again for me to get me the interview. I interviewed for that job and yeah, again, I absolutely loved it. And what I loved was it was more secure in terms of actually having a job, but there was still that excitement, which I crave because I love it, of Will Young maybe just popping into the office to have your photo with. The parties that you were still invited to. So I still felt like I had a little bit of that glitzy life, but a lot more of a work, life balance.

Anna: That’s amazing advice you got from your dad that it’s who you know, rather than what you know. I tend to fall into the what-you-know camp and that overachiever, good girl at school, just wanting to learn more and more, and that can really hold you back. Whereas actually, as you said, the networking, dare I say, and talking to people and again, getting out of your comfort zone and so on is so valuable. So thanks for sharing that as well.

So you mentioned starting, obviously, two businesses. So again, why did you leave that stable, supportive environment of Will Young being around and so on in the radio world?

Becca: So all my life plans did start to come together, and in 2013 I got pregnant essentially with my first child. And as I was pregnant everything shifts. And I knew deep down, I’ve always wanted to try have some career where I could be at home. Now I thought for a while, maybe I want to be a stay at home mom, but I realised very quickly that was not my cup of tea at all. So I decided along side, this radio job now, now I’m going on maternity leave I need to start some kind of side hustle to maybe take on one day. And so me and my friend were watching Dragons Den together one day in the lunchroom at the radio station and this idea came on for this wedding business, with video cameras. And we were like, “Oh, we could do something like that in our area.”

And so me and her teamed up, and we set up this side business doing wedding videography. It would shoot your own wedding videography. So we would send out the cameras, they would film the wedding and then it would come back to us and we would edit it. And so as I gave birth and started to bring up my child, I was on maternity leave, I started to slowly build up that business and start to network in the place where I was living at the time, which was Bristol.

And then overnight, once again, as things do in life, everything changed. So we went on holiday to [inaudible 00:11:09] me and my husband and my child. And while we were there, he got a call to say he’d been made redundant and it was totally out of the blue. I was still on maternity leave. In my head I wasn’t ever going to go back to my job at the radio station, but all of a sudden, we can’t have both of us out of employment. So thankfully I hadn’t given my notice in. So I jumped straight back on the phone and said, can I come back next week? So I went back a little bit earlier while he was trying to find another job.

And again, all about who you know not what you know, they said, oh, we actually have a radio station up in Milton Keynes, which is where my husband managed to get a new job, we’ll put in a good word for you, see if there’s any space for you and maybe you can transfer over to there. So I did. I transferred over to Milton Keynes, which meant I had to buy my friend out of the wedding video business, because she was staying in Bristol. There I was in Bedfordshire with a job at the radio station. My husband did a new job in a completely new location and guess what? No contacts in the wedding industry. So I decided I had to do something to start again.

Anna: And so dot, dot, dot. I’ll let you continue directly. What did you do Becca? What’s the next chapter?

Becca: Okay. So I was at the radio station. My son was in nursery and I was like, “Right, this still isn’t quite right for me.” And I hated it, he cried every time. Having had a second child who doesn’t cry when you drop them at nursery, I realised how hard it was having the first one, because it just made me feel so guilty every single day. And although I was still doing a job I loved, the people in the office were the same as the people I had back in Bristol. And it just felt like it wasn’t quite right. So I knew this was the time I needed to sort this wedding video business out, but I knew nobody in the wedding industry. And so much of the wedding industry is about contacts and connections. So I knew from what my dad had taught me, if I wanted to find success, it was about connections once again.

So I booked myself into a wedding exhibition where I could go and showcase my video business in Bedfordshire. And at the end of the exhibition, what happens is, all brides and grooms come round, and then there gets to be a bit at the end where there’s the lull, but the organiser won’t let you pack away because you’ve paid to be there to a certain time. And really [inaudible 00:13:13] one left there. So what I did in that time is I went around and spoke to all the other exhibitors and I said, “Hey, I’ve just moved to the area. This is my business. I don’t know anyone here at all. So I was thinking if I organised some drinks, would you like to come?” And so I handed out a business card to everyone and exchanged and everyone I spoke to said, “Yes, I would like to come.”

So I was like, “Well, this is good.” And then one person I spoke to said, “Well, I actually own this venue where we are now. Why don’t you host it here?” And so I emailed out all the people with the business cards and I said, “I’m going to hold a drinks event at this venue so I can get to know you all on this date. If you want to come, it’s totally free. Come along.” And to my surprise, 30 people turned up on that first drinks event. And so I went from knowing nobody in Bedfordshire in the wedding industry to knowing 30 people in the wedding industry in Bedfordshire. And so I thought over the next few months, I just kept holding these events because people really wanted them and people really enjoyed them. So I started holding these events and it meant people knew my business, because I was hosting the events, and I got to know loads and loads of people.

Now, as things happen at these events and I was chatting to people about their business, over time they realised that actually I knew a lot about marketing and advertising from my radio background. And so I started talking to them about how they could improve their business. So then they started asking more and more, can you help me improve my business? Can you run a workshop on this? And it evolved from there into a natural point of where I am now because I got too busy so I left the radio, and then I got too busy again so I stopped the wedding video business, and that’s where I find myself today. So I started that, it was back in 2016, here we are in 2022. And now I know thousands of people in the wedding industry and I absolutely love what I do.

Anna: And you make it sound so easy, Becca. And I wonder if we go into the interior workings of your mind, did you ever feel panicked? Oh my goodness, my husband’s redundant. How am I going to make this work? Or, I don’t know anyone, I just want to crawl up and hide away in a corner. Did you ever have any of those mindset things or were you just always, no, I know what to do. Go out and talk to people. It sounds so easy the way you lay it out. What were your thoughts around it? What was going on inside while you were doing these action steps? I guess is my question.

Becca: So obviously there was a moment where I knew that it was scary because he got made redundant, but he’s an engineer and I knew he was very employable. So I knew it was a matter of time before he got another job. So I wasn’t financially terrified. And I also knew that I could be at the radio station as long as I wanted to really. That just worked out.

But that mindset thing is so important because again, from a very young age, my dad who’s self-employed himself and my mom, they really taught me, you can do anything you want, just go and do it. And they gave me that self-belief. So when I graduated university, I decided I wanted to work as a dancer at Haven, just for fun for a summer season. And so, off I went for three months and did it just to tick it off the list. And I think so often the reason it sounds so easy is because it is quite easy. It’s just we don’t actually get past the step of taking the action and we just sit back and wait for something else to happen externally. Whereas actually when you’re proactive [inaudible 00:16:31] all sorts of things. The other thing is [inaudible 00:16:34] a little bit hard and understand that there will be a lot of no’s or a lot of [inaudible 00:16:39]

Anna: Becca, I’m just losing your sound a little bit. Can you check? I’m not sure if you can see anything your end. I just wanted to make sure we can still hear you. You can turn off and on again, perhaps.

Becca: Is that better?

Anna: Much better. Yes. So you were just saying you get a lot of no’s. That’s where we left you.

Becca: Yeah. So I think it’s a important that you realise you may get a lot of no’s in your business. So think right back to my first example. I must have emailed 30 people off of the credits of that show. Only one of them ever emailed me back. So technically that was 29 people saying no. And I think you only need one yes. You can have a hundred no’s, you get one yes, and that’s going to take you a little step forward. And I think it is a lot about self-belief and knowing your worth as well, because if you know that you are going to bring something to a situation, then it gives you the confidence to go ahead and do that. And I always look at things, how can I help other people rather than how can they help me? So if I go and approach a situation, going to those suppliers, yes, in the back of my mind, I was thinking, I need to grow my own business, but I was also thinking, well, how good is it going to be for us all if we all come together in one room? Why wouldn’t they want to come to a free drinks event? It’s a no brainer.

Anna: We can really hear and see that self belief, I think. And I love what you said about the no’s. It’s something I’m working on now, and I’ve just shared in my business accelerator. We’ve just started doing a post on Failure Friday instead of showing your wins at the end of the week, we’re sharing our failures because actually, if we’re not failing, we’re not trying hard enough I think. Failing in the sense, not of something dramatic, but really, as you say, getting some, no’s. You have to wade through the no’s in order to get through the yes’s, right? So I love that, as you said, out of 30 people, you just need one yes. And look where that led you.

And again, you got those 30 people coming to this event and it sounds like you are really coming from a place of serving, both knowing your own value, but thinking, how can I help these people? You saw a genuine opportunity for connection and I’m sure that must have radiated from you. So it wasn’t a needy, desperate, please come to see this because I need you guys as clients in the future. It wasn’t in any way sleazy as people feel, trying to do that sales-y pitch. I think that really comes across and that’s so valuable.

In terms of the business now, what are the challenges you see for you at the moment? Obviously you’ve had a couple of tough years, I imagine for your clients, but for you personally, as well, what challenges do you have at this stage of your business?

Becca: So the big, horrible C word that we don’t like talking about was devastating for our wedding industry because overnight weddings disappeared, and obviously I’m in the business of supporting wedding business owners. And all of a sudden they had no business. And because I’ve always treated my wedding business owners like a family, we are a community, I love my community, we’re all in it together. And I see myself as the mother hen, I’m like a proud mom when they do well in their business. And all of a sudden I felt like all my children had lost their job overnight. And I felt this real weight on me for that time that I needed to do everything I could to help them get through that time. And I did everything I could to help them get to through that time. So I laid on additional training. I was there if they needed to chat. A couple of people, [inaudible 00:19:38] I’ve just lost all my income. I let them have a few months for free in my membership. No one would know about it. I just let them do that because I thought, well, I can’t let you go now, now’s when you need the support most of all.

But I worked so hard and I think it’s only been over the last probably about six months where I realised the personal toll that that emotional weight had taken on me. And I realised, actually you need to get better… As my business grows, I cannot be the mom to every single one. And some of those businesses will thrive and some of those businesses may struggle and people go through all sorts of those struggles themselves. And I need to learn sometimes to emotionally disconnect from that. And yes, run a great community, but actually my number one priority is making sure my family’s okay. So I think that’s the battle that I have sometimes, is that I want to give, and as you can hear I’m a real giver, but sometimes I have to reign myself back in and realise, actually you can’t give all of the time to all of the people.

Anna: And that’s so [inaudible 00:20:40] and it’s really lovely to hear how you were able to offer those extra trainings and to maybe give some pro bono months to [inaudible 00:20:48], because as you say, if you’re working with people who are struggling, it’s very hard then to be a nameless entity, a corporation who would just cut people off if they’re not paying, but of course we’re individuals, human beings and you know these people and you value the relationship and you care as you said. But it’s interesting, that point of those distinctions getting blurred if you care too much.

I heard a coach recently say that you really can’t care about your clients in a way because you just get to invest and it’s too stressful. At the same time, I find that impossible as well to completely separate the person in front of you right? So it is such a tough balance I think for people who are in these type of industries, where we’re serving, where we’re helping, where we’re giving ourselves say personally and yet so, so important to set those boundaries, and of course care and support and be generous and so on. But still, as you say, you have to put you and your family first. And that’s an important ongoing challenge I think.

If we shift around to the positives then, what are the best things about what you’re doing now? You’ve been so enthusiastic about all the different phases of your career, which I love, but what are you enjoying particularly at the moment?

Becca: So what I love right now is that I have built the business that I always hoped I would. So I’ve built the business, which isBecca's Mini Branding Session flexible enough that I can be at the school gate every day, dropping off my children, and I can be at the school gate every day to pick them up. Now I know that’s not what everyone wants, but for me, that was always my why. I wanted to be there for them and I’m able to do that. I’m able to schedule my time so I can be with them in half terms. Yes, that has a knock on impact. It means I have to do some late nights and other things, but I just love that I have the flexibility.

The other thing that I love is I’ve still managed to retain some of those exciting things that I had from my old life. The things that I loved about being TV and radio. Okay, Will Young isn’t walking into my home office very often, but because I’m in the wedding industry, it’s glitzy and glamorous. Because I’m a wedding blogger on the side, which we didn’t even talk about, I get invited to events or get free overnight stays occasionally. And so I’ve managed to cling on to the bits that I loved, but get rid of the bits that I didn’t like, which was having to be in a certain place at a certain time. And it’s something we haven’t talked about at all, having to be the person who has all the ideas and a boss that just doesn’t really want to listen to them. Whereas, now I’m the boss, if I’ve got an idea I can implement it.

Anna: Love that so much. Say, I was just thinking Will Young did walk into a cafe when I was sitting there working once so it can happen, even if you’re not working in TV and radio. There you go. We’re living the dream. But that freedom of flexibility is so important, I think as a parent especially, and as you said, we all make our own choices as to what that looks like.

If somebody wants to fast track to the incredible place you are now, is there a shortcut to get to having that business? Or do we have to go through these twists and turns of experimenting and the ups and downs, and this works and that… This trial and error phase. Do you think there are secrets if you could go back and do things differently, would you? Or is it just a matter of recognising it’s going to take time and there will be those ups and downs, but you will get there ultimately?

Becca: So I think there is no real fast track to success. I do think it takes time. However, I do think there are things I could have done quicker in order to make the money faster. So for example, I was running my networking events. It took me a little while to start charging people because I was frightened to do that. And I wish I’d have the confidence to do that earlier because actually, as soon as I did, everyone was like, great, well, why have you been doing it for free for so long? So there’s somethings that I wish I’d done sooner, but in terms of building the connections and building up your brand and your identity, I do think that takes time.

I had an experience that I loved actually last week, if you’re happy for me to share it, because when I first started back in 2016 and I was doing these events and I launched my wedding blog, there was a massive wedding exhibition in our local area. Huge. And I always knew it would be so cool to be involved with them or to be part of what they’re doing or to help them out. And I remember going to that show and having cards in my pocket and secretly chatting to people and giving out my cards and people saying to me, “If the show organiser catches you, you’re going to be in trouble.” And also saying, “They’ll never work with you in a million years. They’re this massive show organiser, who are you?”

Well, just two weeks ago, or maybe it was three now, just two, three weeks ago out of the blue, the organiser [inaudible 00:25:01] show contacted me out of the blue and said, “Hey, Becca, I’ve been told you are the go to person in the wedding industry to help with marketing. What can you do for us?” And I was like, wow, look, how far we’ve come since 2016 where I was nobody that no one was interested in. All of a sudden for them to come to me. And that is a matter of time. That’s a matter of time, establishing your identity, doing good things, helping people along the way, and then other people starting to recommend you out there.

Anna: First of all, congratulations, that’s huge. And that is the dream for so many of us, right? To be the go to expert. You wanted to be the one that somebody says, you have to go to Becca, she is the person to speak to. And clearly you’ve managed to do that. So any other tips then, or one big thing that you’d advise someone who hears what you are saying. [inaudible 00:25:47], oh my gosh, I really want to get there, I recognise it’s going to take time and efforts and serving people and so on, but what piece of advice could you give to the listeners?

Becca: Start building connections now. I am huge on building connections. It’s something I talk about all the time. Because you don’t know when you are going to need those connections. And I believe every connection in your life is a good connection. So even if you are not ready to start jumping into a business now, just start talking to everyone you come across. So people in the school playground, get to know them, find out what they do, find out what their businesses are, find out who they are, find out what their family are like. Be a good friend to people, chat to people, link up with people, and then have the confidence in the future to go back to those people.

Because I honestly think the biggest way to grow your business quickly is to know as many people as possible. Because guess what? If you are a nice person and you help them out and you do stuff for them, then they recommend you on in the future. So my biggest piece of advice would be to just start building as much of a network as possible. Don’t hide away in your house, even if you are shy, do it online, but start expanding your network, find groups to be part of, go to networking events, and just be nice to everyone in everyday life. And look back at your history of contacts and see where people are now.

I love to talk about my days in TV when I was a runner and I was literally emptying the bins and doing stuff like that. The people that were runners with me in the Den who are my friends on Facebook still, one of them is a script writer on EastEnders, one of them directed a feature film with Daniel Radcliffe, one of them was a producer on Love Island and all these people that I kept in touch with from a long time ago are still my Facebook friends and now in these really great places, who I know that if I needed to, I could reach out to them and work with them again.

Anna: See what’s really beautiful about that is that there’s no sleazy spamming of your contacts. There’s no having to come up with your pitch and get uncomfortable and network. And so it really is just having conversations with people, getting to know them, and then trusting that in the future something might happen, something might not, it doesn’t matter, I helped them, they helped me. And that sounds much more relaxed than the whole pressure of having to try to, when do I tell them that I need this from them? It makes it a lot easier, I suppose. So thank you so much for sharing that. And I can really see concretely how that has served you through the years and the twists and turns of your career.

So much more I want to ask you and I’d love to hear so much. You’ve got such interesting stories, but if we’d like to find out more, and I know you mentioned you’re blogging there too, so if you want to tell us where we can find you in the online space and to learn more about what you do.

Becca: OK. So you can find me www.beccapointney, with a silent N, .com. You can also find me on Instagram @beccapointney. Do reach out to me, build a connection. You can connect with me, and that will lead you into connect with all my other connections as well. Or if you’re getting married and you want to plan your wedding, or you own a wedding business, check out the wedding blog, it’s vicinityweddings.co.uk, as in your local vicinity.

Anna: And you heard it here first, Becca is the go to person for marketing in the wedding industry. So this is really the creme de la creme of the experts there. So Becca, thank you so much for your time today. I know you’ve got lots on this week. So best of luck with that catching up after half term last week as we’re recording and looking forward to nurturing this connection with you as well. I’ve loved hearing more about you, some unexpected stories there. So I’m always really happy to hear it myself, very selfishly. So thanks so much for your time today and looking forward to staying connected.

Becca: Thanks Anna.

Work with Anna

Let us help you design a business and a life that gives you freedom from the 9 to 5. There are several options for how you can work with us. Choose the programme that’s right for you.

The Outsiders Business Incubator

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An ongoing mastermind for service-based business owners, freelancers and online entrepreneurs who are ready to achieve success on their own terms. onestepoutside.com/accelerate

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1:1 Coaching & Mentoring

If you’re looking for one-to-one support to help you achieve your specific life and business goals, Anna has a limited number of spots for individual coaching and mentoring. onestepoutside.com/coaching

The Outsiders Business Incubator

A year-long business incubator for experienced corporate professionals who want to translate their skills and passions into a profitable and fulfilling business.

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We will use and protect your data in accordance with our Privacy Policy.

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Privacy Policy

This privacy policy sets out how One Step Outside uses and protects any information that you give One Step Outside when you use this website (https://onestepoutside.com/).

One Step Outside is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.

One Step Outside may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.

What information we collect and why

We only ever collect the information that we need in order to serve you.

Generally, this just means collecting your first name and email address that you enter, for example, when you request a resource, register for a webinar, or submit a message via a contact form.

If you are a paying customer, we also collect your billing information including your last name and your postal address.

Comments

When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymised string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.

Contact forms

We use Gravity Forms to allow you to contact us via the website. We will use the information you submit for the sole purpose of that specific form and will explicitly ask you to provide your consent to allow us to do so.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Advertising and Analytics

Google

We use Google Analytics to track and optimise performance on this site as well as embedding video content from YouTube, and this means that your web browser automatically sends certain information to Google. This includes the URL of the page that you’re visiting and your IP address. Google may also set cookies on your browser or read cookies that are already there. Apps that use Google advertising services also share information with Google, such as the name of the app and a unique identifier for advertising.

Google uses the information shared by sites and apps to deliver our services, maintain and improve them, develop new services, measure the effectiveness of advertising, protect against fraud and abuse and personalise content and ads that you see on Google and on our partners’ sites and apps. See their Privacy Policy to learn more about how they process data for each of these purposes, and their Advertising page for more about Google ads, how your information is used in the context of advertising and how long Google stores this information.

Facebook

We use the conversion tracking and custom audiences via the Facebook pixel on our website. This allows user behaviour to be tracked after they have been redirected to our website by clicking on a Facebook ad and enables us to measure the effectiveness of our Facebook ads. The data collected in this way is anonymous to us, i.e. we do not see the personal data of individual users. However, this data is stored and processed by Facebook, who may link this information to your Facebook account and also use it for its own promotional purposes, in accordance with Facebook’s Data Usage Policy https://www.facebook.com/about/privacy/.

You can allow Facebook and its partners to place ads on and off Facebook. A cookie may also be stored on your computer for these purposes. You can revoke your permission directly on Facebook here: https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. For more guidance on opting out you can also consult http://www.aboutads.info/choices.

Who we share your data with

We use a number of third parties to provide us with services which are necessary to run our business or to assist us with running our business and who process your information for us on our behalf. These include a hosting and email provider (Siteground), mailing list provider (GetResponse), and a payment provider (Stripe).

Your information will be shared with these service providers only where necessary to enable us to run our business.

How long we maintain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognise and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website, we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

The main reason for collecting this information is to be able to send you resources, updates and, sometimes, information and products and services, as well as for internal record keeping.

The rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

How we protect your data

We are committed to ensuring that your information is secure.

Where we have given you (or where you have chosen) a password that lets you access certain parts of our site, you are responsible for keeping this password confidential and we ask you not to share a password with anyone.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

Links to other websites

Our website contains links to other websites. This privacy policy only applies to this website so once you have used these links to leave our site, you should note that we do not have any control over that other website. You should exercise caution and look at the privacy statement applicable to the website in question.

Changes to our privacy policy

We keep our privacy policy under regular review. Initially created on 18th November 2016, it was last updated on 23rd May 2018 to be compliant with GDPR.

Contact information

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