Are you dreaming of escaping a corporate 9-to-5 job that leaves you feeling unfulfilled and stuck?
Trying to figure out what you actually want to do and find your way back to your real interests and passions? Longing to create something that matters and that really makes an impact?
Maybe you already have a fledgling business idea and you're looking to build it into something that can eventually replace your full-time income?
This is your roadmap to creating a meaningful business that will bring you more freedom, flexibility and fulfilment outside of the corporate 9 to 5.
DOORS TO THE RE-VAMPED PROGRAMME OPENING SOON!
"This has been nothing short of transformative"
Working with Anna, I have learnt that I can habitually reach beyond my comfort zone and stretch myself to explore the lifestyle and career possibilities I really want for myself. This has been nothing short of transformative, enabling me to navigate a significant shift in lifestyle after ten years working in full-time roles to my own portfolio career based around my creative strengths and passions.
LAURA // Left her job in the charity sector to become an Innovation Specialist & Artist
This programme will guide you from a position of confusion and procrastination towards a place of clarity and conviction - and actually seeing results!
You'll get clear on what you really want to do, overcome the all-too-common fear of failure and judgement from other people, build both your confidence and your skills as you figure out how you can build a viable business, and get the support and structure that you need to actually go about implementing your plan and taking that one step outside the 9 to 5.
This programme is perfect for you if...
What is One Step Outside the 9 to 5?
This is a comprehensive 12-month online programme and community designed to help you figure out what you really want, come up with a workable plan and take steps to achieve it.
You'll be encouraged to dream big while getting practical and pragmatic advice and strategies to help you navigate your career and life transition.
The commitment is for a full year in recognition of the upheaval involved in making this transition out of the 9 to 5 and so that you can follow this programme at your own pace alongside your full-time job and other priorities in your life.
Yes! I'm ready to take my ONE STEP OUTSIDE THE 9 TO 5!
I'll help you to...
- 1Lay the groundwork for your transition: define what success looks like for you and address any fears or barriers that might be stopping you from achieving it
- 2Plan the right business and how you're going to build it: narrow down your options and come up with a viable business proposition that works for you and helps you reach your goals
- 3Get into action and grow your business: set yourself up for success with the structures and systems you need to implement your plan, launch your business and live the life you've dreamed of!
"The whole process really helped me get my consulting business off the ground"
This was my first time working with a coach which was a big step for me. Anna immediately made me feel comfortable and helped me to focus in on my goals and business purpose through the perfect mix of support and ‘tough love’. She was always quick to respond to emails and requests between our calls, even when it was just me needing a bit of reassurance during the inevitable ‘tough’ times of becoming an entrepreneur! The whole process really helped me get my consulting business off the ground and to build the long-term habits to continue my journey.
TAMARA // Setting up as a location-independent consultant while travelling the world
What you'll get:
"An intelligent, supportive programme"
The online platform is easy to use and I like being able to log into and listen to the podcasts whenever it suits me. The modules in the programme are logical and easy to follow, and Anna has designed helpful templates that have helped me focus and progress my ideas further. On the bi-weekly calls, Anna's attentive listening and natural empathy means her feedback is easy to digest and action, even when Anna suggests something that will take me out my comfort zone.
I would highly recommend the One Step Outside group coaching if you're looking for an intelligent, supportive programme that can help you grow your ideas into reality, or help you discover a new direction in life.
SARAH // Transitioning out of PR to focus on her passion as a shiatsu practitioner
I will be your...
Here's an overview of the training modules:
- THE BIG PICTURE (modules 1-3)
- DECISION TIME (modules 4-6)
- BUILDING A BUSINESS (modules 7-9)
- MAKING IT HAPPEN (modules 10-12)
- BONUS CONTENT
Module 1 - VISION: Defining what success looks like for you
When you're thinking about changing career or launching your own business, it's easy to get lost in all your day-to-day tasks or get caught up in worrying about money and making the financials work. The first step, however, has to be understanding what's important to you, what your overall vision is for your life and work, and how that fits into your personal lifestyle and priorities.
Get clear on your core values, dreams and desires as you reimagine what success could look like for you beyond the conventional focus on just corporate progression and financial rewards.
OUTCOME: a solid understanding of who you are and what you really want
Module 2 - MINDSET: Addressing your fears and concerns
When you set out on your own, there will inevitably be challenges. Understanding potential obstacles in terms of your mindset, as well as the practical side of running your business independently, will allow you to prepare for these challenges. Fears and concerns about money and possible failure can be debilitating and you need to address these head on, sooner rather than later.
Confront and address your fears and concerns, learning tools and techniques to build your confidence as you move past these obstacles, once and for all.
OUTCOME: a strong mental foundation for the work you're about to do
Module 3 - CRITERIA: Establishing the parameters for your transition
Your situation - in terms of family and financial obligations but also your personal preferences, passions and skills - is unique to you, and the whole point of redefining success outside of the 9 to 5 is to find a way of living and working that suits that unique situation and brings you meaningful success and happiness in your life.
Clarify the specific criteria for your escape so that you can compare options and evaluate the opportunities that come your way.
OUTCOME: a clear set of criteria that you can use to make the right decision for you
Module 4 - BRAINSTORMING: Exploring your options
In the first part of the programme, you will have looked at the bigger picture of what you want and what's important to you as well as what your personal criteria are to make this escape from the 9 to 5 work for you and your family. Now, it's time to imagine all the possible options and then examine these against your criteria to arrive at the most exciting, and financially responsible, choices.
Open your mind to a whole range of possibilities and then start narrowing down your options to tangible ideas that you believe will bring you the meaningful success that you're after.
OUTCOME: a shortlist of 2-3 ideas that you're interested in moving ahead with
Module 5 - PREPARATION: Setting yourself up for success
As you get closer to making a decision and potentially getting started with your transition, you're likely to come up against new barriers that you hadn't anticipated. Doubts, both old and new, will (re-)surface, the people around you will make you question everything all over again, and you'll want to withdraw back into your comfort zone.
Learn how to deal with negativity from other people, the mindset shifts needed to succeed when you're working for yourself, and how to lay the groundwork that will make for the smoothest possible ride.
OUTCOME: an understanding of what it will take to succeed as an entrepreneur / freelancer
Module 6 - COMMITTING: Red pill / blue pill?
Up until now, you've been exploring, reflecting, and preparing... but now it's crunch time and things are about to get serious. This is where you'll do whatever you need to do to assess whether or not to go ahead, from testing your ideas in the marketplace to getting together with your partner and discussing the best approach together.
Look back on all the work you've done so far, compare your options, and involve whomever needs to be involved so that you can make the most informed decision as to how to move forwards.
OUTCOME: a decision on whether or not to proceed and which idea(s) to pursue
Module 7 - FOUNDATION: Developing your business proposition
Once you've committed to working for yourself, you need to shift your attention externally and start putting together a robust business plan. This involves understanding who your target client or customer is and what their needs and desires are. It also means getting clear on the benefits that you're providing and how you're different to (and ideally better than!) your competition. And, of course, you'll need to understand how you're going to reach your clients with your message.
Develop a solid business model, value proposition and understanding of your ideal client that will fit with your individual personal and professional situation and deliver on your specific goals.
OUTCOME: a robust business idea and a business model and brand that will bring it to life
Module 8 - TARGETS: Setting your business objectives
Setting clear business goals and anchoring these in your vision and personal criteria will ensure that you are genuinely motivated but also that success in achieving those goals will be rewarding and meaningful to you. Once you have these goals, you can work out the actions you need to take in order to achieve them in the next three months, six months, and one year (and beyond!).
Crunch those numbers and work out what your income targets are as well as what your pricing strategy needs to be to hit those targets.
OUTCOME: clear income targets and a corresponding pricing strategy
Module 9 - STRATEGY: Marketing and selling effectively
Once you have the fundamentals in place and clear targets to hit, we'll look at how to bring this to life in the marketplace. This will include how to package your services, how to start building an audience, and how to get comfortable marketing and selling what you do. You'll also learn how marketing yourself is different to what you know from your time in the corporate world.
Learn how to build your personal and business brand and establish your credibility in this new space and, ultimately, sell your services.
OUTCOME: the frameworks and approaches you need to build a sustainable business
Module 10 - TRANSITION: Hitting the ground running
I'm all about the fundamentals and building the foundations for a sustainable business in the long term - but I also know that you're impatient and you want, or maybe even need, results as soon as possible. We'll look at practical and pragmatic ideas for how to balance short-term urgency with that longer-term success.
Clarify the compromises and tactical decisions you're willing to make in the short term while you work towards your bigger vision in the long term.
OUTCOME: practical solutions for getting clients, and income, right away
Module 11 - IMPLEMENTATION: Getting it done
We can spend a lot of time dreaming up ambitious visions and plans for our business. Still, a lot of people end up failing because they lose their focus, getting distracted by 'life'. In order to realise our goals, especially the bigger, long-term ones, we need to anchor them in our daily routine and ensure we're consistently taking action.
Create systems and support structures that will help you to hold yourself accountable and ensure that you stay focused on your goals as you start to implement your plan.
OUTCOME: tools and techniques to effectively manage your time and balance your priorities
Module 12 - TROUBLESHOOTING: When things go wrong
I will always be 100% honest with you and, with that in mind, I won't pretend that all this is going to be smooth sailing. It's vital that you stay alert and mindful of potential pitfalls, gauge when you're getting off track, and recalibrate so that you continue moving in the right direction. We're in this for the long haul - not just for the duration of this 12-month programme - and that means learning from failures and not giving up.
Learn how to pinpoint when things are going wrong and 'pivot' if necessary while keeping the bigger picture in mind.
OUTCOME: internal and external resilience to help you stay the course
New content is being added to the membership site all the time, and you'll also get access to bonus resources including all the tools and systems I use in my own business as well as live call recordings, recommended reading lists and all the frameworks and resources that I've ever created!
As seen in:
"She's great at simplifying very daunting tasks"
Not only did Anna help with the technical side, but she was amazing when it came to helping me to actually complete the work. She gave me tips on how to manage my day and how to overcome personal obstacles in tackling certain tasks. She’s great at simplifying very daunting tasks into manageable and bite size jobs, removing certain mental barriers along the way. I highly recommend Anna to anyone looking for coaching. She is passionate, committed, caring and insightful.
ARMIN // Running his own business as CEO & Founder of Vitamin Buddy
What's the investment?
The investment in 2019 is £300 in monthly payments for the 12 months of the programme, or you can save 10% with a one-off upfront payment.
This is a significant investment of money but more than that it’s an investment of your time and energy. You need to be sure that you are committed, right now, to do what it takes. If you're not sure that this is right for you, get in touch to book a call and we'll work through your concerns and answer any and all questions.
"I cannot recommend Anna enough."
I have made a lot of positive changes over the duration of the programme but the lessons and exercises Anna provides can be revisited at different points in your life and are an invaluable toolkit to be taken with you to continue to make positive changes in the future.
Anna is a fantastic coach and is very responsive as well as supportive. She makes the programme fun as well as informative.
It was certainly worth the investment and I cannot recommend Anna enough.
ADAM // Quit his job and is now studying for a masters
You might be saying to yourself, “I’d love to do this but…” or “Maybe next year…”
But why are you putting this off? Do you want to live another year feeling stuck and frustrated? What’s the default future that will unfold if you don’t do anything to change your situation, and at what cost to your health and happiness? Now is the best moment in time to start a business and build it on your own terms... What are you waiting for?!
What if you gave yourself permission to dream big, imagine how your life and career could be different – and start creating that as a reality, right now?
"My fledgling business is growing and becoming secure"
Thank you so much for your invaluable support in starting up my new business, it has been such a great help to share my concerns and talk through my goals, enabling me to set short-term priorities to focus on and plan long-term goals for the future, helping me to develop structure, better business practices and become a confident business owner, my fledgling business is growing and becoming secure. You have been understanding of the stress on someone setting up a business alongside other work and life commitments, reminding me about the importance of being kind to yourself when under pressure, as a lone worker it was great to have someone to talk to and I appreciate the help you have given me immensely.
ELOISE // Now running a successful catering business
You can read answers to other commonly asked questions and concerns here:
Is it for me?
The One Step Outside the 9 to 5 programme is for you if you’re feeling stuck in a corporate job, you know that you want to make a change but you’re just not sure exactly what you want or how to go about achieving it. It's also for you if you've already started to build an independent business or freelancing practice but you're not seeing the results that you want and need for it to be a workable solution for you. You want to create more freedom, flexibility and fulfilment – and you recognise that having your own business could be an amazing way to achieve this. You may have some idea of what you want to do or you may have no idea at all, and I will help you get that clarity, build your confidence and take you step by step towards creating a viable alternative to that 9 to 5 that will give you what you want from your work and your life.
But will it work for me?
The programme will take you through tried-and-tested steps, tools, exercises and techniques that really work. This is for you whether you’re right at the start of the journey and you have no idea what you want to do, or you’re already mid-way through the transition but you’re not yet earning the income that you want and need to make this sustainable for you. You’ll move through the materials are your own pace, and since you have access to the full six modules from the start you can choose where you want to focus your time and energy, based on where you are in the process.
There is no magic formula, no “6 steps to 6 figures” that I can hand you in a pdf and, tada, you’ll be living your dream life. I can’t guarantee exactly what will happen, and everyone is different. The key here is for you to take ownership of your life, to put in the effort and do the work – and I promise that the results will follow. And, if you're unsure if this is right for you then get in touch and we can jump on a call to find out!
Is it really worth the investment?
This is a significant investment of money but more than that it’s an investment of your time and energy. You need to be sure that you are committed, right now, to do what it takes. So have a think about how your life will change if you achieve your goals. Why is this important to you? What will be different? How will you feel? What will be possible? And what’s that outcome worth to you?
If you are not 100% satisfied with the programme, even though you’re working through all the materials on the membership site and attending the live calls, then let me know right away. We’ll get together to design a plan for how you can get the value that you’ve paid for – and take that One Step Outside the 9 to 5.
I don't know what I want yet, should I try to work that out first?
No problem! That’s what we’re here to find out. Figuring out what you actually want is the hardest part – but it’s also the most important, and once you have that clarity, the ‘how’ part of getting there will fall into place. With that in mind, this is a core part of the programme, and it’s really where we’ll start. I’ll make sure that you have a whole range of different tools, exercises and thought starters to help you figure out what it is that you want.
I'm not ready yet, I'll do it when [fill in the blank]
If not now, when? The truth is that we often make these excuses, saying that now isn’t the right time, that we need to save money, get that promotion, or wait for whatever thing to happen before we can make a change. Most often, “not now” is going to mean “never”. So why are you putting this off? In fact, the programme will help you figure out all those question marks – I’ll help you get clear on what you really want, work out how much money you need to save, design a plan for making it happen. Don’t let another year go by without taking action! I know this is important to you, and I’m here to help you do it, once and for all.
How does it work?
This is a group programme that gives you access to a membership site with a library of actionable and easy-to-follow content that you can work through at your own pace. New for the June'18 cohort, you'll have access to the full membership site with videos, audio and worksheets to help move you along the steps towards creating your alternative to the 9 to 5. You will also be invited to live coaching calls, which will take place twice per month, and if you can’t make these then you’ll have access to the recordings. When you decide to invest in this programme and make the payment here on the site, you’ll right away get a welcome email with all the information you’ll need.
What will I learn?
First of all, you will learn a whole lot about yourself, about your skills and strengths as well as your fears and blocks. You will learn how you can manage your mindset and set yourself up for success. You will also learn concrete steps to take to put together your business proposition and strategy. If you find that there’s something missing during the programme, then I will be creating additional materials in response to the questions I am getting from you! What the programme will not teach you is the tactical and executional stuff like how to create a Facebook ad or code your website – but I will absolutely always answer your questions and refer you to another resource or expert if needed.
Have a look at the overview of the 12 modules and bonus content above for more details.
What's the benefit of doing a group programme rather than individual coaching?
The group programme gives you access to a whole host of materials and resources in the membership site, taking you step by step through the process to help you get unstuck and taking your one step outside the 9 to 5. You also get access to the live coaching calls, which is a small group and so you’ll have this opportunity to connect with me one on one. The group programme requires a lower investment than individual coaching with me, so it’s really a great way to get access to this level of support. You always have the option to upgrade to 1:1 support if you feel you need it, however.
What if I need more support?
If you do find that you need more support than the trainings and resources in the membership site, then I’d really recommend that you join the live coaching calls. If you don’t feel comfortable sharing your particular situation with the group or if you really feel that you want more tailored, one-on-one support through the programme, you can upgrade to the individual coaching programme, which gives you a one-hour call (or two 30-minute calls) with me for an additional £250 per month (and this still includes the membership site and live calls). If you get to the end of the programme and you need more time, then you can of course extend your participation – to the group and/or the individual coaching – for continued support with creating and executing your plan, until you get where you want to be.
Still have questions?