I believe that running your own business is the best way to get the freedom and flexibility that you want; and I’ve already shared some general principles on how to set up your business so that you get to realise those benefits in practice. In the next few weeks, I want to continue on this topic […]
How to set up your business to give you the freedom and flexibility that you’re after
Okay, so we established that running your own business can be the best way to get the freedom and flexibility that you’ve been longing for. Hurrah! But although that’s true in theory, it doesn’t always turn out that way in practice. So many people find it much more difficult than they realised and, when they […]
The Reality of Working for Yourself: What it takes to run a business
In last week’s post, we looked at the number one thing you’ll need to be successful with your content: consistency. This is a not-so-exciting but very important part of marketing your business and your services that requires clarity on what you’re doing as well as focus and discipline in executing your plan. In fact, that […]
Creating content that will build your personal brand
We’re getting into the fun stuff now in our series on personal branding, as we’re going to start creating and sharing content. (If you’ve missed the previous weeks on personal branding, then check out: Why it’s important when you’re running your own business, How to find your story, Getting comfortable with selling yourself, and How to […]
Your personal brand: getting comfortable with selling yourself
We’re continuing our focus on personal branding this week, having looked first at why it’s important, whether you’re an entrepreneur, a freelancer or even a full-time employee, and then, last week, how to find the story you want to tell. But the truth is that a lot of us still find it pretty uncomfortable to […]