In today’s episode, Anna looks at why and how you should create content that will build your personal brand (5:34) “In today’s market, which is very cluttered – in particular coaching, consulting, copywriting, graphic design, there are so many people running their own business now… There is a more savvy, empowered consumer who is […]
Your personal brand: why it’s important when you’re running your own business
Most people understand the importance of a strong brand when it comes to a business. The importance of a personal brand may be less obvious, however, and the idea can even feel a bit “icky”. But the fact is that you already have a personal brand, whether you realise it or not: your personal brand is […]
Fast-track your business in 90 days
Last week, we ran the Client Generation Boot Camp challenge over in the One Step Outside Facebook group (be sure to join so you can participate in future challenges!), where among other things we looked at nailing your elevator pitch, how to stand out in a crowded market, and how to proactively attract your ideal […]
3 uncomfortable things to get comfortable with when leaving the corporate 9 to 5
My whole brand is based on the idea that “Everything you’ve ever wanted is one step outside your comfort zone.” Staying stuck in that apparent comfort can create stagnation, frustration and, ironically, a great level of discomfort. Leaving the corporate 9 to 5 will absolutely require that you get out of this funk and, as […]
So you’ve decided you want to quit the 9 to 5 – now what?
These past few weeks, we’ve been looking at why you should quit the 9 to 5 and why it’s never too late. If this has resonated with you, and that growing feeling inside is bubbling to the surface as you begin to contemplate taking those steps outside the 9 to 5… well, now what? Not […]