Right now over in the One Step Outside Facebook group, we’re mid-way through our new Personal Branding Boot Camp challenge training. During the week, we’re looking at why you want to build your personal brand, what content to create to tell the right story, where and when to share that content to reach your target […]
Personal Branding Boot Camp: Join the free 5-day challenge
These last few weeks, we’ve been focusing on the importance of personal branding and what it can do for your business and, last week, we introduced the idea of creating content that will build your personal brand. I hope you’ve been following along and you’re ready to get started with stepping things up with your […]
Your personal brand: getting comfortable with selling yourself
We’re continuing our focus on personal branding this week, having looked first at why it’s important, whether you’re an entrepreneur, a freelancer or even a full-time employee, and then, last week, how to find the story you want to tell. But the truth is that a lot of us still find it pretty uncomfortable to […]
Your personal brand: how to find your story
Last week, we looked at why managing your personal brand – both online and offline – is so critical to the success of your business. We revealed that you have a personal brand whether you know it or not; that it’s your choice as to whether you decide to do something about it; and that […]
Your personal brand: why it’s important when you’re running your own business
Most people understand the importance of a strong brand when it comes to a business. The importance of a personal brand may be less obvious, however, and the idea can even feel a bit “icky”. But the fact is that you already have a personal brand, whether you realise it or not: your personal brand is […]