New year plans

new year plans

This year I’ve been more organised and thorough than previous years and I’ve spent much of December reviewing 2016, mind mapping possible new themes for 2017, and setting specific goals for the New Year. With just a couple of days to go to 1st January 2017, it’s time to make that final decision on what my new theme will be.

Can I have a drum roll please!

My New Year’s theme for 2017 will be… IMPACT.

impactI really thought that I was going to go for something along the lines of being ‘intentional’, ‘proactive’ or, a new word that I’ve discovered, ‘purposive’. I tend to be quite reactive to what’s happening around me, planning my year around things going on in other people’s lives and not being too forceful about what it is that I want. This is a ‘first world problem’ of course and I’ve had a really fun year in 2016 as a result of being this reactive; and at the same time I do feel that I’d like to move towards a more proactive approach.

Somehow, though, ‘impact’ is the word that has come up for me and now feels right for 2017. In fact, I would say that those themes of being intentional and proactive are an integral part of ‘impact’ as well…

In my research and coaching this past year, I’ve found that the number one driver as to whether or not your work is meaningful is believing that your job is having a positive impact on other people. In so many office jobs in particular, we are so far removed from the end users of our products and services and we just can’t see that impact. This was a key reason for why I left my full-time job back in 2013, and I believe it’s the underlying reason why so many people are feeling unmotivated and unfulfilled in their jobs today.

I tend to focus on process-oriented goals, input and actions, and while I think these are important I have a feeling that it’s time to shift my attention to the actual impact I’m having. It’s not just about writing blog posts or doing videos, it’s about the impact that this content has on my business, on the people I work with and, ultimately, on the broader issues I’m trying to address.

The events of 2016 have also given me a bit of a jolt, bursting the bubble that I’ve been living in and compelling me to open my eyes to what’s happening around the world and to seriously consider what role I have to play here.

For me personally, IMPACT means a few specific things.

First, I believe I need to get even clearer on my message in terms of my vision, the real value that I bring, and who exactly I help. I have so many ideas and different projects but I know I will be much more effective if I can craft a more coherent and cohesive story. When I have that message, I will be able to bring that missing intentionality and purpose to my work and be much more consistent and persistent in working towards that bigger purpose.

Second, I need to make choices and really focus on the priorities that will make the biggest difference, create real forward movement and have the biggest impact. It’s easy to get distracted by things like Facebook posts and ads while missing the bigger picture of the things that will really drive the business. In terms of scale, I want to be reaching more people with my message as a first step, and ultimately I want to be helping more people with my coaching and consulting.

Over the autumn, I did a social entrepreneurship course and I loved bringing together my business and marketing experience and expertise with my studies (my degrees are in International Relations and Development). The course gave me both academic and practical frameworks to apply to my own work as well as a heightened awareness of what other people are doing to make a difference; it made me think bigger in terms of the impact I want to have and at the same time think smaller in terms of how I can get started.

Therefore third, I want to work with other people who want to, or are already, making an impact. This means continuing my career coaching of people who want to leave their corporate jobs to find more meaningful work, guiding them through defining the impact they want to have and how they can go about achieving it; as well as working more with solopreneurs and small startups who are aiming to create a real impact with their business ideas, and supporting them in building an effective brand and marketing strategy to maximise that impact.

In fact, bringing these threads together I think the common theme across my different projects and businesses may well be that I help people create an impact in their personal and professional lives.

So I’m feeling pretty good about this new theme. Inspired, a little bit nervous, and excited about the year to come.

I’ll be setting specific goals with milestones along the way to support my theme this year, and of course I’ll be checking in as usual every three months with a quarterly review of how I’m doing.

Have you decided on your theme for 2017? If you’re still unsure, take a look back at my previous posts, this year and past years, for inspiration!

How to find your annual theme 2017

Goodbye 2015, Hello 2016

Hello 2015

Goodbye 2013, Hello 2014

In the meantime, I wish you a very Happy New Year!!!


Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

You might also be interested in these articles

“Everything you’ve ever
wanted is one step outside
your comfort zone.”

Book a free consultation

Get on the phone with Anna to discuss your unique goals and situation to determine the best programme for you, so you can start taking action towards creating the business and lifestyle you desire.

Explore a broader definition of success

Download this free assessment to consider what ‘success’ means to you across different areas of your life, evaluate where you are today, and prioritise the right goals to get you to where you want to be.

We will use and protect your data in accordance with our Privacy Policy.

Explore a broader definition of success

Download this free assessment to consider what ‘success’ means to you across different areas of your life, evaluate where you are today, and prioritise the right goals to get you to where you want to be.

We will use and protect your data in accordance with our Privacy Policy.

Download the brochure

Find out more about our flagship mentoring programme for experienced professionals who want to translate their skills and experience into a profitable business that brings them more freedom, flexibility, and fulfilment.

We will use and protect your data in accordance with our Privacy Policy.

Privacy Policy

This privacy policy sets out how One Step Outside uses and protects any information that you give One Step Outside when you use this website (

One Step Outside is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.

One Step Outside may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.

What information we collect and why

We only ever collect the information that we need in order to serve you.

Generally, this just means collecting your first name and email address that you enter, for example, when you request a resource, register for a webinar, or submit a message via a contact form.

If you are a paying customer, we also collect your billing information including your last name and your postal address.


When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymised string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: After approval of your comment, your profile picture is visible to the public in the context of your comment.

Contact forms

We use Gravity Forms to allow you to contact us via the website. We will use the information you submit for the sole purpose of that specific form and will explicitly ask you to provide your consent to allow us to do so.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Advertising and Analytics


We use Google Analytics to track and optimise performance on this site as well as embedding video content from YouTube, and this means that your web browser automatically sends certain information to Google. This includes the URL of the page that you’re visiting and your IP address. Google may also set cookies on your browser or read cookies that are already there. Apps that use Google advertising services also share information with Google, such as the name of the app and a unique identifier for advertising.

Google uses the information shared by sites and apps to deliver our services, maintain and improve them, develop new services, measure the effectiveness of advertising, protect against fraud and abuse and personalise content and ads that you see on Google and on our partners’ sites and apps. See their Privacy Policy to learn more about how they process data for each of these purposes, and their Advertising page for more about Google ads, how your information is used in the context of advertising and how long Google stores this information.


We use the conversion tracking and custom audiences via the Facebook pixel on our website. This allows user behaviour to be tracked after they have been redirected to our website by clicking on a Facebook ad and enables us to measure the effectiveness of our Facebook ads. The data collected in this way is anonymous to us, i.e. we do not see the personal data of individual users. However, this data is stored and processed by Facebook, who may link this information to your Facebook account and also use it for its own promotional purposes, in accordance with Facebook’s Data Usage Policy

You can allow Facebook and its partners to place ads on and off Facebook. A cookie may also be stored on your computer for these purposes. You can revoke your permission directly on Facebook here: For more guidance on opting out you can also consult

Who we share your data with

We use a number of third parties to provide us with services which are necessary to run our business or to assist us with running our business and who process your information for us on our behalf. These include a hosting and email provider (Siteground), mailing list provider (GetResponse), and a payment provider (Stripe).

Your information will be shared with these service providers only where necessary to enable us to run our business.

How long we maintain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognise and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website, we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

The main reason for collecting this information is to be able to send you resources, updates and, sometimes, information and products and services, as well as for internal record keeping.

The rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

How we protect your data

We are committed to ensuring that your information is secure.

Where we have given you (or where you have chosen) a password that lets you access certain parts of our site, you are responsible for keeping this password confidential and we ask you not to share a password with anyone.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

Links to other websites

Our website contains links to other websites. This privacy policy only applies to this website so once you have used these links to leave our site, you should note that we do not have any control over that other website. You should exercise caution and look at the privacy statement applicable to the website in question.

Changes to our privacy policy

We keep our privacy policy under regular review. Initially created on 18th November 2016, it was last updated on 23rd May 2018 to be compliant with GDPR.

Contact information

If you have any questions or concerns related to your privacy, you can get in touch here >>