In today’s episode, Anna looks at how you can go about working out whether or not your idea can actually be viable as a business When it comes to launching a new idea – whether it’s a complete business proposition or a specific course or programme – you don’t want spend a lot of money, […]
Episode 77 – Writing a Business Plan
In today’s episode, Anna looks at why you need to write a business plan, what it looks like, and how to use it effectively. Specifically, there are a few formats that are particularly widely used, that you might want to consider: (1) VC firm Sequoia’s guide, which starts with your purpose and moves on to […]
Episode 76 – Knowing when to pivot
In today’s episode, Anna looks at when it’s time to pivot, keep going – or give up altogether. If things really aren’t working and you’ve really been pouring your time and money into something, you’re feeling miserable in the process or perhaps, if like now, circumstances out of your control suddenly change drastically, then it […]
Episode 75 – Diversifying your income streams
In today’s episode, Anna looks at when and how to diversify in different aspects of your business. To strengthen your business and make it more resilient to potential setbacks, consider broadening… (1) your traffic sources, (2) your client targets, (3) your products and services, (4) price points, and (5) even looking at different businesses entirely. […]
Fearless Fridays: From working in a London agency to freelancing from Sri Lanka
In this month’s career transition interview, I’m talking to Dave Williams. Dave is a friend who amazingly has taken on the job of editing my podcast episodes these days, for which I’m incredibly grateful. His is a story of not wanting to change career as such but wanting to change location and move his family […]